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drawbacks of current models
01
Miss micro-impulse donations at pinnacle moments and lack donor engagement to build community & loyalty
Current Models don't engage interested businesses since they lack Direct ROI
DONOR BASE
Current NIL fundraising models rely on large donors and corporate sponsorships, leaving small, everyday fan contributions untapped.
DONOR MORALE
Micro-donations, particularly from enthusiastic fans in college communities at sports bars/restaurants, individual stadiums, and college town retail outlets, will harness and amplify excitement.
DONOR ACCESS
Fans want to support student-athletes but lack a simple, immediate way to contribute in the moment on game-day.
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